Alan Watts, Zen Buddhist teacher par excellence, said, "The ego is nothing more than the focus of conscious attention." AMAG would agree. They often refer to the physical body/personality as being "the character-self," the soul's focus of conscious attention as it animates form on a physical plane of consciousness such as Earth. This term is less burdened with baggage from Freudian psychology, but can still create confusion if there is uncertainty about who is focusing attention. Is it the soul or the character-self that is consciously animating a physical life? This is a question often raised during the course of study known as Master Class with AMAG. Focusing attention gets easier with practice, especially if I remember that I am a soul being a character-self known as Dayana, rather than thinking that I am a human looking for ways to connect with my soul.